As a business owner who helps other companies create business plans, personal plans, and strategic plans, it can feel like I don’t even have enough hours in the day to get everything done. Lately, in fact, I have been low on sleep, trying to cram in that one last thing before I go to bed every night. With the seasons changing, my body and emotions have been shifting, and I have been out of touch with my body telling me to practice self-care always.
Part of running a business for businesses is sharing your vulnerabilities because there will always be something that resonates with the reader. I encourage you to reach out to me and let me know what resonates with you, to see if we can take this journey toward our thriving futures together.
Everything is a learning experience, and at one point this past week, I had crammed so much in that I was overbooking, and found myself overwhelmed with the sheer amount I had to do and the little time I had to do it. Like others who take pride in how hard they work, I had considered my work haul and long hours to be a testament to my strength – but this week it got the best of me, and I knew I needed to make a change.
For this reason, I made a decision to cancel or reschedule any appointments and tasks which were over-booked, and I made a point of ending work each day at a set time and letting myself sleep early. Lately, I had forgotten a little how valuable it is to take care of yourself, and it felt so relieving and calming to have sufficient sleep again.
I chose to go through one task at a time at work, from start to finish, because so often being overwhelmed comes not from how much effort and time is required, but rather how many results we are trying to achieve at once. Learning to not demand of yourself the ability to grossly multi-task, and learning to get through one thing from start to finish before starting the next, is invaluable to a business owner.
It is crucial to always remember that we are only human, and, more importantly, that that is okay, and that it is not okay to expect our superpowers to always be on display. For me, letting people know that they are superhuman only sometimes and must accept that they will not be superhuman all the time is part of the #ShiftYourScript strategy. If working with me sounds like a fit for you, reach out today to learn more about how I can help your company prosper.
Business planning does not simply involve a layout of all the details for operating the business – as a strategic planner, I also work closely with the entrepreneurs and business owners to effectively run their companies by keeping their own personal lives and their emotions and well-being accounted for. As they say, if your room is a mess, you are a mess….and if you are a mess, then your business will be a mess, and your life will be a mess.
If what I say resonates with you, then reach out to me today, and we will get started putting your script in order, one step at a time, breaking through all the barriers holding you back from a thriving company. Planning a business takes time and diligence – and I am here to guide you every step of the way.
Think it up. Feel it in. Act it out. These three steps are crucial on the path of realizing your vision for your life—personally or professionally. Every entrepreneur starts with an idea. For successful dreamers, this vision drives action aligned with achieving the end result. Oftentimes the process is automatic. And, to amplify the probability of success, you can make this a mindful method.
Let’s look at each one a little more closely.
Step 1 — think about it. Be conscious of your thoughts and manage them. Intentionally think about your dream in productive ways. Create your thoughts. Then let your thoughts create your plan. Ponder openly and confidently about your vision. Consider the highest good that will come from your goal.
In your daily life, think of ways to step into what you aspire to create. Write down these ideas and the milestones on your path to realizing your vision. Make a map of the journey. Think through each facet of your adventure. Your thoughts are very powerful, because they affect how you feel.
Step 2 — feel inside it. Allow yourself to feel what it is like to experience your dream. What does it feel like to be on the path to achieving your dream? How do you feel doing the work you long to bring forth in the world? Touch the textures. Smell the aromas. Taste the flavors. Listen to the sounds. See the results. Take your thoughts and feelings very seriously.
Meditation is a great tool to assist you. Meditation is a game-changing practice. For just a few minutes each day, take the time to cultivate the feeling of what it is you desire, and experience it. Allow yourself to dwell in the feeling, the excitement, the joy of realizing your life’s vision. The feelings that come forth in meditation manifest in your life—whether only in the meditation or echoing it in your experiences when you take action.
Step 3 — act on it. Take action from a place of alignment with your vision. Many who pursue big dreams take action from a place of ego. They push with the force of “I’ve got to make this happen!” Or they fall prey to beliefs such as “I’ve gotta hustle and work hard.” Or they come from lack and think “I need to do this.” Or they shut down and play small wondering “Who am I to do this?” So they never do anything. Align with your vision and recognize limiting beliefs to thwart them along the way.
Acting in alignment with your thoughts and your feelings, engage others. Support from friends will boost your confidence beyond the limits of your logical mind. Connect with your dream personally and this equips you to notice when you are out of sync so you can quickly realign with your vision.
Take a pen and paper and jot down the three steps. Note your thoughts. Write out your feelings. And list the actions you take every day toward living that vision, personally or professionally! This is a plan for your business and a plan for your life!
Live on purpose. Select your scenes! Don’t leave your life to chance. You don’t have to be caught up in trauma and drama. And you don’t have to allow your self to be pulled along by every character that pops on to the scene of your life! Write your story—your Life Script!
Realize that you are the Star of your life story. You are the Producer. You are the Director. You are the Screenwriter. Write the script (thoughts, beliefs, actions) in a way that serves your stardom (or get assistance to do just that!).
Give your word and live your word (the Life Script). Write your way in and out of the experiences you desire, require, and deserve to enjoy—professionally, personally, and potentially! Be the Star Performer of your world, the center of your universe, and play your part for an award-winning experience!
4 Steps You Can Take To Star In Your Own Life Story
Listen. Tune in to your inner voice, notice what you are saying to your self. Consider what your thoughts say about what you believe. How do your thoughts affect your actions? Awareness is a key step in change. Become and observer of your self. Then, continue doing what serves you and adjust otherwise.
Align. Get in accord with your self. Pay attention to your thoughts, words, and deeds. Do they support and nurture how you desire to live your life? If not, change your internal message. Again, continue doing what serves you and adjust otherwise.
Prepare. Make a plan, a guide, and let it be the script to your live. By considering potentialities and the outcomes desired, you set up your self to act in accord with your desires. You will be in a position to recognize and act on opportunities that serve you.
Act. Live intentionally, on purpose by creating habits that align with your desires. If your goal is to be fit, make it a habit to exercise daily. Create a habit of eating to fuel your health. Be the Star Performer in the experiences you create for you. To build your business, hone your message and consistently uphold it.
Starring in your story takes focus and intention. It starts with writing down your goals. Most people don’t bother to write down their goals. They wind up drifting aimlessly through life. Is this you? Are you wondering why your life lacks purpose and significance? Are you willing to give your self an aim? Committing your goals to writing is the beginning of creating the life of your dreams. The key to accomplishing what matters to you is committing your desires in writing. This is important for at least four reasons.
It forces you to clarify your desires and set your destination. Writing down your goals and milestones compels you to select something, to get specific… to choose the outcome you desire for your life.
It motivates you to take aligned action. Write down your goals, articulate your intention, and execute in alignment with them. Writing down goals and reviewing them regularly keeps you mindful of the destination and prompts you to take action. It provides a filter for opportunities that could otherwise become distractions. The more successful you become, the more you will be presented with opportunities. Maintain a list of written goals by which to evaluate opportunity, take appropriate action, and stay on course with your goals.
It fortifies you to face challenges and overcome resistance. Every meaningful goal encounters resistance. When you focus on the resistance, it will only get stronger. Overcome it is with focus on the goal. Write it down and review it often.
It enables you to recognize and celebrate progress. Life is particularly difficult when you don’t see progress. You feel like you are going nowhere. Your written goals act as mile-markers. Review them to see how far you have come. Outline steps for where you require to go. And take the opportunity to celebrate when you attain a milestone.
If you are overwhelmed … or if you are focusing on your star performance and desire for assistance with the other stuff, get in touch with me to script your shift so you can shine! And if you are looking for a place to start, consider these tips.
Focus on your desired result in each area of your life (fitness, health, career, finances, intellect, relationships, and spiritual).
Write your story in the present tense—as if you are living it now.
Engage all of your senses and make it active—walk through your home and surroundings, note the things do, what you see, sounds you hear, scents, what you touch, and how you feel.
Be the main character in the visualization—dream big and make it as realistic as possible to convince your self and to believe it is a potentiality for you.
The process of writing your Life Script brings opportunities to you just by changing your focus to what you desire. This benefit from shifting your focus from what isn’t working to your dream experience takes place during the creation of your Life Script.
Many are challenged with describing what it is we desire to create. We have an easier time describing what we do not want, which isn’t a bad place to start; but don’t leave your focus there. Instead of wishing to be less fat, focus on how good it will be to feel more fit.
Social media doesn’t have to be daunting. In fact, it can be your best sales associate and your favorite marketing tactic. The key is to focus so you don’t get overwhelmed. It all begins with your message. Here are five steps to go from strategy to scheduled for social media success.
#1 Create Your Social Media Strategy.
For your Brand, you have a strategy. Now, align that with Social Media. Determine your niche—your target audience. Consider pain points and interests; and your solution for them. People seek solutions and benefits!
Brand strategy is a long-term plan for development to achieve specific goals. It is your playbook. Goals, strategies and tactics are outlined to give you a game plan.
Your brand is not your product, your logo, your website, or your name. It is much more than that. It is tangible and intagible, purpose driven, mission focused attributes that are your reason for being. It’s a feeling that separates powerful versus mediocre brands.
Your brand strategy considers:
1. Your industry & design trends
2. Your ideal client’s desires
3. Your brand personality
Distinguish your brand — how do you differentiate yourself and speak to your audience in a way that attracts them? There are many ways to give your brand a personality. From your logo and colors to tone of voice, messaging must align with your audience while remaining consistent in delivery style. Imagine your brand talking with one customer. And then, replicate that conversation consistently in the marketplace. This is where the social media strategy comes in.
Now, create a plan for social media that addresses your target audience where they are. Design a communication and messaging strategy to deliver information that is helpful to them and of interest. Relate to other topics that they are engaging with across platforms.
Know what makes you different from your competition.
Define your target audience and the solution you provide.
Translate this to your Social Media strategy.
#2 Choose Your Social Media Platform(s).
You aren’t required to be on every Social Media platform to be successful. Pick one, possibly two to start. Avoid overwhelm!
In the beginning, fewer and BETTER is the focus. Facebook is the logical first choice for most brands. Twitter, LinkedIn, and/or YouTube are strong second choices, depending on your niche.
With Facebook, create your personal Profile then set up your Business Page. From quotes to images to video, you can dominate presence in your niche. Facebook Live amplifies the possibilites. You can benefit from low cost, highly targeted Facebook Ads to generate leads and build your list.
Twitter, Instagram, and Pinterest along with LinkedIn and YouTube are great online real estate for your message. Your strategy will assit you in selecting the one or two places to start so that you speak to your tribe and align with your message.
Develop an Editorial Plan to guide your content with purpose. And then you can repurpose the information across your social media channels. This reinforces your presence.
Create a calendar — three, six, nine, or 12 months out. For each month, brainstorm themes and then topics within that theme that would be of interest to your audience. Look at information that will establish you as the “Go To” person in your arena.
Choose themes and topics so you can weave information from one post to another. Look at the map of content so you know what you are sharing each and every day. Content can easily be “re-purposed” and used in a variety of ways, and across multiple platforms.
Now comes all the write stuff. Tailor the words to fit the channel. A blog post can be pulled apart for fodder you can upload to Twitter or Facebook. Specific messages can be developed for each channel and your audience there. If you desire assistance with this, let me know.
There are a number of ways to deliver information—your brand strategy will assist you in selecting the style(s) best suited to your message.
Photos; Infographics; Videos (Live and Native); Blog Posts and Original Articles by you; White Papers; Blogs and Useful Articles by other thought leaders in your niche who do not compete. Make Video a priority as it gets the MOST engagement!
Once you determine the style of information delivery, create your content. Outline it. Find photos and images to add impact. Consider using Piktochart or Canva to create images and infographs. Look at Notegraphy for creating impact with your words. And, find free photos and images at Pixabay.
Check in every day for 30 minutes to boost activity and interact with your tribe.
Share posts from others who attract your niche.
Define your brand strategy and your message. Choose which delivery method will be best for your message. Make a list of themes and topics of interest. Create your content. And schedule it.
Congratulations! You now have the steps required to command Social Media and dominate your niche for business awareness, lead generation, client contact, and nutured relationships that lead to SALES! For assistance in creating your content, get in touch with me.
It is important to remember names, recall your grocery list, give your elevator pitch, or to be able to recite your speech.
Learning is remembering. —Socrates
From a seminar by Jim Kwik of Kwik Learning, here are three pillars of memory to help you boost your ability to remember.
Ask yourself: “What do I need to do to incentivize or reward myself and increase my motivation.” Why? Reasons reap results. You remember more when you are interested, enthusiastic and energetic. Put your heart into remembering.
Pay attention. You build retention from attention. Memory is not something you have, it’s something you do. In this time of digital dementia—where we are outsourcing recall to a smartphone—it is critical to sharpen the saw of memory and own this superpower. Be present when taking in new information. Build your memory and your ability to remember.
Use tools for remembering. From associating a list with items in a room or with parts of your body, to creating a mnemonic clue, there are infinite creative ways to prompt recall.
It’s not how smart you are, it’s—how are you smart? Memory is a superpower. —Jim Kwik
This is a powerful tip for learning from Jim Kwik of Kwik Learning. Always study the basics. Mastery comes from focused, perfect practice. The FAST approach to learning provides a four-step approach to remembering. Then, you can hone your understanding. Mastery comes from focused, perfect practice. So learn fast and then take the time to master it.
Empty your mind so you can refill it with learning. Forget what you know. Forget your situation. One can focus well on seven things (plus or minus two). Be present to the new information with an open, childlike mind.
What you put in is what you get out. Be involved. Take notes. A tip for notes:
Divide your paper in two. On the left side, capture impressions — note taking; on the right side, create implementation — note making.
Manage your state of being and your emotion. Be fascinated. Curiosity is best state of mind for learning. Some other ways of managing your state for optimal learning include exercise: As body moves brain grooves. Psychology is affected by physiology.
INVESTIGATE SUPERBRAIN YOGA—here are three moves to help Keep Your Brain Alive.
1- When you exercise, switch your right and left hand movements.
2- Grab opposing ear (right ear with left hand, left ear with right hand), and then do squats.
2- Turn palms at different times so they are moving at different rates or in different directions, or both.
Be a Thermostat, not a Thermometer. A thermometer is a victim – it just measures what is happening. A thermostat takes responsibility. It sets a temperature and the environment responds. It is the locus of control. Like with leadership, a thermostat controls focus. Set it. Make it happen.
Share what you learn. This helps you learn faster. Learn as if you will teach it to someone else. Teach and you learn it twice.
When you need a mental edge, toughen up your mind. Here’s how to do it:
Start with a centering breath. Breathe in for six seconds. Hold for two seconds, then breathe out for seven seconds. Controlling your breathing this way is a stress reliever, and it reduces your state of arousal.
Recite a personalized identity statement to yourself in five seconds. A good identity statement emphasizes one of your positive qualities and pinpoints something you want to become, like “I am confident and passionate. I’m consistently excellent every day as a leader, executive, and mother,” or “I care more about my clients and I will outwork the competition. I am a million-dollar salesman.“
Visualize your own personal highlight reel for 60 seconds—seeing in your mind three things you’ve done well in the past 24 hours and mentally rehearsing three important things you need to do today.
Repeat your identity statement to yourself for five seconds (see #2).
Finish with another centering breath cycle—breathing in for six seconds, holding for two and then exhaling for seven.